Tattoo

STRATEGY

is an evolution strategy collective.

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tattoo realizes.

constant evolution is the everyday reality of your industry & your enterprise.

tattoo endeavors.

to deliver strategies.
that can propel your business forward
in the face of unrelenting change.

tattoo architects.

forward-facing evolution blueprints
that can guide the alignment
of your brand & product assets
to your constantly evolving consumer & ecosystem.

tattoo crafts.

five bespoke evolution blueprints
specific to your enterprise's strategic situation.

  • your blueprints for:

  • >>consumer evolution
  • >>brand evolution
  • >>products/services evolution
  • >>creative evolution
  • >>ecosystem evolution

the consumer evolution blueprint.

>> illuminating consumer thinking.
about the catalysts activating evolution
in the future of your consumer.

who they aspire to be.

and who they are becoming.

++

the brand evolution blueprint.

>> fire-catching brand thinking.

your brand's resonance & dissonance with your consumer.

how you can evolve your brand
to enhance intrigue, embrace & and sharing.

++

the product and service
evolution blueprint.

>> cross-pollinating thinking from
other categories with your products.

the consumer's journey through your offering
of products, services & content.
how you can evolve your offering via consumer-centric
creation, adaptation & reinvention.

++

the creative evolution blueprint.

>> magnetic creative thinking.

that voices an evocative narrative.
so your consumer awaits your next chapter.

how you can evolve your messaging.
to send out a resounding clarion call
invoking them to join your future...

++

the ecosystem evolution blueprint.

>> big bang thinking.

about the tectonic shifts & seismic activity
shaping your ecosystem now.

your marketscape. competitors. arrivers. disruptors.

your enterprise. vision keepers. mission leaders. actioners.

your partners. investors. developers. providers.

++

tattoo approaches.

evolution strategy development
from the vantage point of your consumer.

melding your team's inside->out expertise
with our team's outside->in experience.

  • forage
    to >>
    knowledge

  • thinking
    to >>
    blueprint

  • strategy
    to >>
    evolution

tattoo prioritizes.

action over never-ending, mind-numbing process.
because we know your world is swimming in data.
and time will not stand still.

tattoo works.

bringing time-hewn experience that informs all our work.
right this way, since 1990.

>> media & technology.

  • ABC
  • AT&T
  • CNN & CNN.com
  • Condé Nast Publications
  • Discovery Networks
  • NBC
  • the Wall Street Journal
  • ++

>> entertainment.

  • BMG
  • Cirque du Soleil
  • Dreamworks Animation
  • Oprah Winfrey/Harpo
  • Paramount Pictures
  • Sony Pictures
  • Warner Brothers
  • ++

>> fashion & retail.

  • Chanel
  • FILA
  • Gap, Inc.
  • Giorgio Armani
  • Holt Renfrew
  • La Perla
  • Swatch
  • ++

>> beauty/personal care.

  • the Body Shop
  • Elizabeth Arden
  • Gillette
  • H2O+
  • Jurlique
  • Yes, To
  • Ouidad
  • ++

>> hospitality & travel.

  • the Borgata
  • California Pizza Kitchen
  • Fontainebleau Resorts
  • Lazy Dog restaurants
  • the Star & the Darling
  • Travel Channel
  • Veggie Grill
  • ++

>> spirits & beverages.

  • Allied Domecq
  • Jim Beam Brands
  • Molson Coors
  • Pepsi
  • Sambazon
  • Seagram’s
  • Starbucks
  • ++

>> automotive & home.

  • Craftsman
  • Harley Davidson
  • Kenmore
  • Martha Stewart
  • Orchard Supply Home & Garden
  • Porsche
  • Sunrun
  • ++

>> food & packaged goods.

  • Cabot
  • Clover Sonoma
  • Clif Bar
  • General Mills
  • Kraft Heinz
  • Mondelez
  • Unilever
  • ++

>> early stage.

  • GoSmile
  • Homepal.it
  • Lumo BodyTech
  • Lussori
  • SABI storage solutions
  • Simmzy’s
  • Yoga Six
  • ++

>> corporate & social benefit.

  • the Guthrie Theater
  • JH Partners
  • Malaria No More
  • Mediobanca
  • Points of Light Foundation
  • Shorefast Foundation
  • Unicredit Banca
  • ++
Tattoo

keep evolving>>

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